SWANKY SNACKS
SERVICES
BRAND IDENTITY
PACKAGE DESIGN
REPEAT PATTERN DESIGN
OBJECTIVE | Design a package for Swanky Snack's tropical trail mix.
APPROACH | As designer and illustrator, I worked closely with Swanky Snack's to help develop their brand's identity. After developing their brand's identity, I kept their modern and playful spirit in mind when creating the repeat pattern for the trail mix package.
CONCLUSION | The colorful pattern and playful type help enhance the product's shelf appeal. The buyers' attention is immediately captured, while the company's brand is expressed clearly.